The perfume industry has become a giant in the cosmetic industry, with luxury houses competing for the top spot we have forgotten where all of this started: Nature. Discover the brand pulling out all the stops to make perfume a life-changing experience for humans and the planet.
Abel: The brand that cares
There is too much to say about this brand that I don't know where to start—producing only 100% natural perfumes; Abel is one of the cleanest creations on the market. The brand was founded in New Zealand about a decade ago.
Along with their desire to be sustainably healthy, they apply multiple rules to their products, such as vegan & cruelty-free, biodegradable and environmentally friendly packaging, low carbon shipping and much more.
Abel is the perfect balance of art, ethics and natural science. Using renewable ingredients in their formulas, they challenge the industry's “norms”. All the fragrances come complete with a full list of ingredients on their website.
The Discovery Set
If you are curious about what the brand offers, this is the perfect first step into Abel's universe.
Inside a cute 100% recyclable white box hides 5 of the brand's best-selling scents. Abel created this set to simplify the research into finding your favourite Abel scent.
Inside, you will find
- Cyan nori – Tangerine, white peach, plant-derived musk, and Nori.
- Green cedar – Magnolia, cardamom cypriol, guaiac wood, and Texas & Atlas Moun.
- Pink iris – Sichuan pepper, raspberry leaf, basil, Iris, rose, and jasmine.
- Nurture – Orange blossom, Bulgarian rose, lentisque, Sambac jasmine, ginger, and East Indian sandalwood.
- Pause – Violet leaf, Mimosa, Narcissus, and Hay Absolute.
This discovery set is perfect in every way. It makes the ideal gift for Christmas and gives the person a say on what fragrance they would like. Too many times, we buy perfumes that are not wanted or used. The scents inside this set are all very different and smell divine. My favourite scent is Nurture, as I am a sucker for Sandalwood. The perfumes have medium-length longevity and do not give out an overpowering scent. This set is ideal for me as I always switch and swap scents.
Where To Buy It?
Abel – Perfume is available at:
*Affiliate Links above